We help Indian businesses send OTPs, order alerts, offers and reminders through reliable, DLT-compliant routes. One panel, one API, and a delivery report for every single message.
Most businesses start with one channel and add more as they grow. With us, SMS, email, voice and WhatsApp all run from the same panel and the same wallet, so you never juggle four vendors and four invoices.
Send order confirmations, payment receipts, delivery updates and account alerts that reach every customer, including numbers on the DND list. Transactional routes run around the clock, so a message triggered at midnight lands at midnight.
Announce a sale, a new branch, a festive offer or an event to thousands of customers in minutes. Upload your list, pick a template, schedule the campaign and watch the delivery report fill in live.
One-time passwords need to arrive in seconds or customers give up. Our OTP route is built for login, signup and payment verification, with priority delivery and high uptime.
Send newsletters, invoices and campaign emails from your own domain, with templates that look right on phones and desktops. Reports show opens, clicks and bounces for every send.
Reach customers who don't read texts with a recorded voice message in their own language. Ideal for reminders, election campaigns, surveys and payment follow-ups.
Send approved WhatsApp template messages with images, documents and buttons, and reply to customers from one shared inbox. A natural companion to SMS for richer updates.
Let customers reply by SMS or give a missed call to register interest, confirm an appointment or request a callback. Every response is captured in your panel.
Connect SMS to your website, app, billing software or CRM with one HTTP request. We share ready code and help with WordPress and WooCommerce order alerts.
Sending a message is easy. Making sure it arrives, on time, from a name your customer trusts, at a price that makes sense, is the part we focus on.
Messages travel through direct operator connections instead of long chains of resellers. That means fewer hops, faster delivery and fewer messages lost along the way.
You see the real status of every number: delivered, failed or pending, with the operator's reason for each failure. No inflated numbers, no guesswork.
Pay only for the messages you send. Volume discounts start early, and there are no setup fees, hidden charges or surprise deductions from your balance.
Registration, headers and templates confuse most first-time senders. Our team handles the paperwork with you and rewrites templates so they get approved quickly.
Upload a list from Excel, write your message, preview the credit count and send. Your marketing team does not need technical help to run a campaign.
Talk to a person on call, email or WhatsApp during working hours. When a campaign is urgent, we stay with you until the messages are out.
Getting started takes four simple steps. Most customers with existing DLT approvals send their first live campaign on the same day.
Share your business details and get login access to the panel with free test credits.
Register your entity, sender IDs and templates with our guidance, or link the approvals you already have.
Upload your contact list, pick an approved template and personalise it with names or order numbers.
Send now or schedule for later, then follow delivery, clicks and replies in your live report.
Since TRAI introduced Distributed Ledger Technology (DLT) rules for commercial messaging, every business that sends SMS in India has to be registered. The rules exist to stop spam and fraud, and they work in your favour too: customers learn to trust messages that come from verified senders.
The process sounds technical, but it comes down to three approvals. Once they are in place, you rarely need to touch them again, except when you add a new template. Our team prepares the documents, suggests template wording and follows up with the operator until everything is approved.
Get help with DLTEvery sector uses messaging differently. These are some of the ways our customers put SMS, email and voice to work every day.
Order confirmations, shipping updates, cash-on-delivery checks and festive sale announcements.
Transaction alerts, EMI reminders, loan status updates and secure OTP verification.
Appointment reminders, lab report alerts, vaccination schedules and health camp invites.
Attendance alerts, fee reminders, exam schedules, results and admission notices for parents.
Site visit invites, project launch updates, payment milestones and possession notices.
Booking confirmations, check-in details, PNR updates and feedback requests after the stay.
Pickup alerts, delivery windows, proof-of-delivery links and driver assignment updates.
Voter outreach by SMS and voice call, rally updates and volunteer coordination.
Many of our customers have buyers, students or family audiences abroad, especially in the Gulf, the UK, the US and Southeast Asia. International SMS works differently from domestic messaging: sender ID rules, pricing and delivery speed change from country to country, and some countries only allow numeric senders.
For international traffic, we recommend working with a provider that specialises in global routes. SMSala, an international bulk SMS gateway, connects to mobile operators around the world and offers a single platform for worldwide delivery, which makes it a good fit for businesses whose customers are spread across many regions.
Tell us which countries you need to reach, and we will help you plan the right setup for your messages, sender ID and budget.
Send an SMS from your own software with a single HTTP request. Our API returns a message ID straight away and pushes the final delivery status to your server when the operator confirms it.
POST /api/v1/sms/send
{
"sender": "GLOBAL",
"to": "91XXXXXXXXXX",
"template_id": "1107XXXXXXXXXXXXXXX",
"message": "482913 is your OTP to log in."
}
200 OK
{
"status": "accepted",
"message_id": "a91f02c7",
"credits_used": 1
}Rates depend on route, volume and message type, so we quote each business directly. Every plan includes panel access, API access, delivery reports and DLT support.
Up to 1 lakh SMS
For shops, clinics, coaching centres and small businesses sending their first campaigns.
1 to 10 lakh SMS
For growing brands that send alerts and offers every week across more than one channel.
10 lakh SMS and above
For banks, e-commerce platforms, hospitals and large institutions with high daily volume.
Answers to the questions we hear most from businesses starting out with bulk messaging. If yours isn't here, call or message us and we'll explain.
Ask a questionBulk SMS means sending the same or personalised text message to a large list of mobile numbers in one go. You upload your contacts or connect through our API, choose an approved sender ID and template, and our platform passes the messages to telecom operators through direct routes. Each message comes back with a delivery status, so you can see exactly which numbers received it and which did not.
Transactional SMS carries information a customer expects, such as OTPs, order confirmations, bank alerts and appointment reminders. It reaches every number, including those on the Do Not Disturb list, and can be sent at any time. Promotional SMS carries offers and marketing content. It is not delivered to DND numbers and can only be sent during the daytime window allowed by TRAI rules.
Yes. Every business sending commercial SMS in India must register as a principal entity on a DLT platform run by one of the telecom operators, register its sender IDs (headers) and get its message templates approved. It is a one-time process for the entity, and our team walks you through each step, from choosing the right header to writing templates that get approved on the first attempt.
You can open an account and send test messages on the same day. Live sending depends on your DLT approvals. If your entity, headers and templates are already registered, you can go live within a few hours of account setup. If you are starting fresh, DLT registration and template approval usually take a few working days, depending on the operator.
Yes. We support Unicode messages, so you can write in Hindi, Marathi, Gujarati, Tamil, Telugu, Bengali, Urdu and other Indian languages. Keep in mind that a Unicode message holds fewer characters per SMS credit (70 instead of 160), so longer regional-language messages may use two or more credits. The panel shows the credit count before you send.
A sender ID, also called a header, is the name customers see at the top of your message, such as your brand name. For transactional and service messages you can register an alphabetic header of up to six characters that matches your business name. Promotional messages are sent from numeric headers assigned under DLT. We help you pick a header that is short, recognisable and likely to be approved.
Every campaign has a live delivery report that shows sent, delivered, failed and pending counts, along with the reason for each failure. You can filter by date, campaign or number and export the report to Excel. If you send through the API, delivery status can also be pushed to your own system in real time through a callback URL.
Yes. Our HTTP API lets any website, mobile app, billing software or CRM send messages with a single request. We share sample code for PHP, Python, Node.js and Java, and we offer ready integration help for WordPress and WooCommerce order alerts, so you can send order confirmations and OTPs without writing much code yourself.
Credit validity depends on the plan you choose. Our standard packs carry long validity so that seasonal businesses do not lose unused credits, and larger plans can be topped up at any time. The exact validity is written on your invoice and shown in your panel, so there are no surprises later.
Your contact lists and message content belong to you. We never sell, share or reuse your data for any other purpose. Access to your panel is protected by login credentials, and you can delete uploaded lists whenever you want. For API users, we recommend restricting keys to your server IP addresses for an extra layer of protection.
You record a message or upload an audio file, choose your contact list and schedule the campaign. The system calls each number and plays your recording when the call is answered. You can add keypress options, such as pressing 1 to speak to your team, and see call reports showing answered, busy and unanswered calls along with listening duration.
Yes. New accounts get free test credits so you can check delivery speed, try the panel and test the API on your own numbers before buying a plan. Contact us with your business name and the service you want to try, and we will set up your test account.
Tell us what you want to send and roughly how many messages a month. We'll set up a test account, suggest the right route and share rates within one working day.